For the past few weeks, we have been busy working diligently on creating an ambitious tour de force wine display. It has not been easy, but we never back down from a challenge. The task was for the Wine Trend team to build a free standing, 16 foot wine display consisting entirely of custom wine drawers with a complete mirror finish to be installed at the ultra-luxurious Porsche Design Tower in Sunny Isles, Florida.

Catering specifically to car aficionados with a certain love for the finer things in life, each apartment lists for between $7 million to over $30 million. So, it goes without saying that with such a hefty price tag per residence, the wine room had to impress. The main obstacle to tackle was creating a 16ft, free standing unit that was structurally sound. How can this be done? Well, no one said that creating a master piece is easy, and this project is no different.

To accommodate the ambitious design, we thought of a massive puzzle, with each piece coming together to form a complete wine display. We’ve tackled complicated controlled wine environment designs before – like at the Breaker’s Resort in Florida and the Rosewood Hotel in Abu Dhabi – so we knew this was something we could handle with élan.

The first piece of the puzzle was the base: a steel foundation that is entirely covered in an exclusive mirror finish. The next piece is the center piece, each of which is connected via a ladder-like vertical column. You then have the have top section. We finish off by cladding the entire display in the mirror finish.

The steel base before the mirror finish.

Finally, we had to come up with particular pull-out wine drawers that would make up the entirety of the bottle storage. This was perhaps the easiest solution, because we turned to InVinity, an innovative wine racking system that specializes in customized wine racks and drawers. We were able to commission specially designed, custom InVinity wine drawers, with a total bottle capacity amounting to a whopping 10,000.


And, voila! With three separate pieces, we created a single controlled wine environment that meets the challenging specifications of the clients and stores wine at the optimal temperatures.

It will be a few more weeks before the installation is complete, so until then, I invite you to learn more about our exclusive projects by clicking here. Cheers!